E5 with Cameron Woodford, Appello CEO, $0 to $10M, his journey from Australia, lessons on ownership, block questions and more.

Blocks2Bags is your weekly show for everything business, tech, and culture. The boys are back with a very special international guest. Cameron Woodford, CEO of Appello, gives us an insight into what it's like running the fastest-growing software & technology development agency in Australia which is generating $10,000,000, and has 100 global staff. 

(00:00-04:00) Cameron gives us an introduction to his business, which now employs 100 people, what the next 3 years look like, how he initially met Sebuh, and the beginning of his 5-year business journey, in Spain.

(04:00-08:00) Going from being broke, to saving enough money to develop his dating app, and move to London, where it started to blow up.

(08:00-12:00) How to nail the marketing of a product, generating 1,000 users a day. Why marketing is soo important in general as a business.

(12:00-16:00) Having a growth mindset, hacking your way to solutions and how to keep sharp as a CEO. Advice for people trying to build products. 

(16:00-20:00) Cameron's regrets not having more ownership over Now, what went wrong with the business, how he bounced back to start his new business.

(20:00-36:00) How he started and scaled Appello, bootstrapping it and remaining profitable, taking the company public with an IPO, plans for the future.

(36:00-45:00) We shoot Cameron some 'Questions from the Block', what to invest in and not to invest in current climate, and his wisdom for people starting out.

+ANOTHER EPISODE GIVING YOU THE BLOCKS 2 GET THE BAG. WE HOPE YOU ENJOYED.

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